BACARDI

FLASH WALL

a photo moment that only comes alive at night.

BACARDI's campaign, "We are the night" wanted a series of activations that owned anything after hours. For this experiential piece, we created a photo wall with BACARDI's iconic bat wings, painted with a retro-reflective material. It was invisible during the day and only revealed itself in the flash of night.

Creative directors: marcos kotlhar & danilo boer
creatives: delilah kim & phung do

VITA COCO x CAPTAIN MORGAN
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